About

The girl behind the brand?

About DIY Home Decor Craft Design

“Jack of all trades, master of none, but oftentimes better than a master of one”

My name is Cajsa and I am a Swedish creative who is all about DIYs, home decor and design. I want to share my passion for arts and crafts with others and find out if you actually can earn a living by doing what you love. So if you also love arts and crafts your in the right place! Nothing makes me happier than to create things, and the most important thing for me is creativity itself. I am sure you have heard the expression “Jack of all trades”, I never really understood what it supposed to mean. Not until I learned that the full quote is actually: “Jack of all trades, master of none, but oftentimes better than the master of one”. There is hopefully some truth to it since one day I am a painter and the next day a seamstress.


A space dedicated to the love of DIY, Home Decor, Crafts & Design.


What is my Mission?

My mission is to build a beautiful life! I want to help others build beautiful homes so they too can live a happier and simpler life. I will use every tool and resource available to me to do so. So buckle up and join me on my journey here!


The story behind SelectedCrafts

The idea behind this brand began when I moved to Germany. I had moved a lot in the past and I felt unsure of what I wanted to do next. I already knew that I wanted to do something that reflects who I am 100%. So I started building the SelectedCraftsStore, not only to show my work but as something that I bring with me wherever I go. You can find more information about how it all started in this blog post.

I started this SelectedCrafts brand to share my ideas, designs, and art with you. I wanted to create designs that spark a little bit of joy and are easy to bring into any home or decor. 

If you are wondering what is unique with me, how about the fact that I make EVERYTHING you find here 100% myself. Every design, illustration or watercolor that use in my products is created by me. I put a lot of care into every design and I take great pride in that.


SelectedCrafts should feel like a digital version of an old-time general store, friendly, reliable and helpful. It is important that you have a pleasant time here, so I would love it if you reach out to me with any questions or thoughts.


Welcome to a place of craft and creativity!


Contact me